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To commemorate the 40th anniversary of the death of Len Bias, GoGrady Media (GGM) has revived the top moments and stories during the life of Len Bias that helped shape his complex legacy.  Bias, the former University of Maryland basksetball star,  died of complications from a cocaine overdose on June 19, 1986. 

GGM will promote 40 for 34 through its social media platforms and on the Born Ready blog each day starting May 16 and running through June 19. Forty segments will be presented. The content comes from the book, Born Ready: The Mixed Legacy of Len Bias  and is featured in the 16-part, groundbreaking podcast series, Len Bias - A  Mixed legacy. 

Some of the content will also appear in an update of the book, which will be released by the fall of 2026.​​​

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See a list of topics below that will be posted daily on the blog on the referenced dates.​​

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